The Buzzlytics learning centre
Free articles to improve your marketing and sales and grow your business
December 3, 2024
-
Reading time: +/- 8 min
You want to use video in your sales process and for this you are hesitating between Vidyard and Loom. Vidyard is often recommended for sales teams, but Loom is cheaper. You therefore ask yourself...
November 26, 2024
-
Reading time: +/- 5 min
You're considering getting started with StoryBrand, but you're unsure. Does this framework actually fit your organization? You obviously don't want to invest time and money in...
November 14, 2024
-
Reading time: +/- 6 min
Andy Crestodina is one of my great heroes in the field of content marketing. I've been following him for years, have his fantastic book Content Chemistry on my bookshelf and I...
October 1, 2024
-
Reading time: +/- 8 min
You are interested in implementing They Ask, You Answer (TAYA) within your company, but it is not yet entirely clear to you what the role of the management team in this...
September 26, 2024
-
Reading time: +/- 7 min
You are considering participating in our AI workshop, but are wondering if it is the right choice for you.Do you have enough basic knowledge to join...
Aug. 22, 2024
-
Reading time: +/- 7 min
For (potential) customers who knock on our door, it is sometimes not entirely clear how exactly we can help them with HubSpot. Understandable, because we do provide HubSpot coaching and training as...
June 13, 2024
-
Reading time: +/- 5 min
A subscription to ChatGPT costs from 20 USD per month and the cost of a full-time content manager is between 3,000 and 4,500 euros per month. Pretty understandable, then, that...
May 28, 2024
-
Reading time: +/- 7 min
If you landed on this page, you probably typed "Schmidt Communications" into Google. Or you've seen in an email or on social media that our name is...
May 23, 2024
-
Reading time: +/- 12 min
When you first hear about They Ask, You Answer (TAYA), you may wonder if this approach is right for your business. The successful examples...
May 16, 2024
-
Reading time: +/- 11 min
You're excited about They Ask, You Answer and have decided you're serious about this. One of the first things you then have to do...
May 9, 2024
-
Reading time: +/- 6 min
Many companies looking to hire a content manager run into the question: how do I find someone who has both the right skills and knowledge of my industry? Preferably...
May 7, 2024
-
Reading time: +/- 7 min
You are considering signing up for TAYA Mastery and have read or heard that for best results with They Ask, You Answer we recommend HubSpot...
May 2, 2024
-
Reading time: +/- 13 min
If you have already read some articles on our website or attended one of our lunch and learns, you probably already know that we recommend that you...
April 30, 2024
-
Reading time: +/- 11 min
You are interested in TAYA Mastery or even already decided that you want to start with it. But there is one more thing on your mind: you are now using...
April 25, 2024
-
Reading time: +/- 10 min
You have decided to invest in your growth and you know that a lot has to be done in terms of marketing. Up until now, you've had your marketing completely...
April 23, 2024
-
Reading time: +/- 10 min
One of the complaints we hear most often about content marketing is that it takes so long to see results. You write a useful article, hit publish...
April 15, 2024
-
Reading time: +/- 7 min
One of the first things we ask you to do when you start our TAYA Mastery program is to hire a content manager who will be responsible for the...
April 12, 2024
-
Reading time: +/- 11 min
Whether you call it content marketing, inbound marketing, or business blogging, the challenge for many businesses remains the same: what should you write about? Valuable content can help your business...
April 10, 2024
-
Reading time: +/- 5 min
At Buzzlytics, we offer both StoryBrand and They Ask, You Answer processes. These are both proven frameworks that have already helped hundreds of companies around the world. But why fill...
March 29, 2024
-
Reading time: +/- 6 min
As you begin your They Ask, You Answer journey, hiring a content manager can be quite exciting. This person will be the centerpiece of your content marketing efforts, so you know...
March 27, 2024
-
Reading time: +/- 7 min
If you're about to embrace They Ask, You Answer, you've probably been ready for a change for a while. Perhaps you've become frustrated with marketing that...
March 25, 2024
-
Reading time: +/- 7 min
Many companies completely miss the mark in their approach to blogging. They often see their blog as a place where they can post the occasional announcement and...
March 18, 2024
-
Reading time: +/- 5 min
The role of a CEO can vary widely depending on the size of the company. In a very small company, the CEO may also be the head Marketing or the...