Is Buzzlytics' AI workshop for me?

You are considering participating in our AI workshop, but wonder if it is the right choice for you.

Do you have enough basic knowledge to keep up?

Or perhaps, on the contrary, you already have quite a bit of experience with AI tools and wonder if you will learn anything new.

I understand your doubts. The range of AI training is vast, and it can be difficult to decide which workshop best suits your level and needs. You want to make an informed decision so you can be sure it will really benefit you.

Our AI workshop is carefully curated with colleagues who work in a commercial function (marketing or sales) and work with AI on a daily basis, both in their own work and with customers. They know exactly what challenges you face and how AI can help you with them.

In this article, I'm going to explain to you who our AI workshop is for - and who it is not for. I'll paint a clear picture of the content, the required level of knowledge and what you can expect. So after reading, you'll know if this workshop is the right step for you.

Our AI workshop is perfect for you if:

• You already have some experience with AI tools such as ChatGPT and Claude
• you use these tools occasionally, but have not yet integrated them structurally into your work process
• You work in a commercial position (marketing, sales, content)
• You are interested in how AI can improve your work

Below I explain this further.

We assume you are already somewhat familiar with AI tools such as ChatGPT and Claude. You don't have to be an expert, but it's helpful if you've already created a paid account and experimented a bit.

The workshop is especially valuable if you use AI tools but have not yet fully integrated them into your daily work. Maybe you use ChatGPT or Claude now to brainstorm interview questions, or to create social media posts after writing an article. That's a good start!

In the workshop, we'll show you how to use AI for the entire content creation process. From choosing a topic to writing the conclusion - we'll cover all the steps and show you how AI can help you do that.

The workshop is aimed specifically at professionals in commercial positions. Consider:

• Content Managers
• Marketers
• Vendors
• Account Managers
• Marketing and sales managers
• CEOs and other executives involved in commercial processes

If you don't work in a commercial function, you can still learn a lot from the workshop. But keep in mind that many examples and use cases will be focused on marketing and sales.

Perhaps most importantly, you should be interested in how AI can improve your work. We're going to show you how powerful these tools can be if you use them in the right way. But that only works if you actually want to use them.

Also read: Do I still need a content manager with AI?

Now that we know who can get the most out of our workshop, it's time to see who the workshop is less suitable for.

If you already work with AI tools on a daily basis, are constantly experimenting with new features and have already transformed your own processes with AI, then this workshop is probably too basic for you. We focus more on people who already have some basic knowledge, but are not yet getting the most out of AI.

On the other end of the spectrum, if you know absolutely nothing about AI and have never worked with it before, you may also find the workshop overwhelming. We recommend gaining some basic knowledge before participating. You can do this by creating a paid account and giving ChatGPT and Claude at least three tasks. That way you can get a feel for how these tools work and the differences between them.

As mentioned, the workshop is specifically geared toward commercial functions. If you work in a totally different discipline, you will probably not be able to apply what we cover as directly.

To give you a better idea of whether the workshop suits you, I'd like to tell you a little more about the content:

• We'll show you inspiring examples of what's possible with AI
• You will learn to write better prompts for ChatGPT and Claude
• We go through the entire process of writing an article using AI
• You will learn to build your own GPT (ChatGPT) or Project (Claude)
• We'll introduce you to several AI tools that can make your job easier
• Much of the workshop revolves around writing an article using AI. We'll take you step by step through the process, from choosing a topic to writing the conclusion.

This is valuable for content creators, but also for other commercial functions. In fact, you can apply the principles we cover to writing offers, business information and other business writing as well.

No, definitely not. Although we use elements of the They Ask, You Answer method, the workshop is more broadly applicable. For example, we cover the Content Compass and the Big Five topics, but these principles are useful for any content creator, regardless of the specific method you use.

If you're not already familiar with They Ask, You Answer, you'll encounter some new concepts. But don't worry: we explain everything clearly and the principles are broadly applicable.

If you are unsure if the workshop is right for you, ask yourself this question:

• Has your work process already been completely transformed by the entry of AI?
• Or do you use AI tools more as a supplement to your existing workflow?

In the latter case, our workshop can help you tremendously. We'll show you how to structurally integrate AI into your work, so that you gain maximum benefit from it.

In short, our AI workshop is ideal if you already have some experience with AI tools, but feel you can get much more out of them. We'll take you to the next step in using AI for your daily work.

AI tools like ChatGPT and Claude offer tremendous potential to make your work more efficient and effective. But to really benefit from them, you need to know how to use them structurally in your daily work. Our AI workshop is designed to teach you exactly that.

We understand that sometimes it can be overwhelming to determine which AI tools to use and how. That's why we developed this workshop: to help professionals like you take the next step in using AI. Whether you're a content manager, marketer or sales rep, we'll show you how AI can improve your work.

At Buzzlytics, we have already helped several professionals in our TAYA Mastery track to effectively use AI in their work. Time and again, we see how this leads to better results and more efficiency. Now we want to help you achieve this as well.

Are you ready to make AI really work for you? Do you want to learn how to integrate these tools into your daily work processes? Then sign up for our AI workshop. We look forward to seeing you on October 9!