The Buzzlytics learning centre
Free articles to improve your marketing and sales and grow your business
November 12, 2024
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Reading time: +/- 6 min
Many people wonder if e-mail marketing is still a good way to reach their customers in 2024. Wouldn't it be much better to invest in your presence on...
November 7, 2024
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Reading time: +/- 8 min
If you have read the book StoryBrand, you are already familiar with the concept BrandScript. This is a powerful tool that helps you write your marketing message according to the 7-part...
November 5, 2024
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Reading time: +/- 7 min
When someone asks you what you do, you have a chance to leave a lasting impression with potential clients. But instead, we often give uninteresting...
October 15, 2024
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Reading time: +/- 8 min
You have a great product or service, but you find that your message is not getting through to your target audience. Your website attracts few visitors Your social media posts are getting...
October 1, 2024
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Reading time: +/- 8 min
You are interested in implementing They Ask, You Answer (TAYA) within your company, but it is not yet entirely clear to you what the role of the management team in this...
September 26, 2024
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You are considering participating in our AI workshop, but are wondering if it is the right choice for you.Do you have enough basic knowledge to join...
September 24, 2024
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"We don't need marketing, our customers come to us by word of mouth." Sound familiar? As a business owner, you're busy enough, and when business is good,...
September 12, 2024
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You've read They Ask, You Answer and are excited to get started. You make a list of tasks: write a few articles weekly, make some videos,...
September 10, 2024
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Reading time: +/- 8 min
You've discovered They Ask, You Answer (TAYA) and are excited about the possibilities this framework offers for your business. You are considering enlisting help to implement...
Aug. 27, 2024
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Reading time: +/- 7 min
You have started using video within your company and you have been asked to appear in front of the camera as well. You are not used to this and therefore you find it...
August 15, 2024
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As a business owner, you know how valuable business coaching can be. You already work with a business coach and it has already paid off handsomely for you. However, you are also excited...
August 13, 2024
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Reading time: +/- 6 min
As of September 2024, you can also join Buzzlytics for TAYA Group Mastery. This is a group variant of our successful 1-on-1 TAYA Mastery program. with which we also offer smaller SMEs with...
August 1, 2024
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Reading time: +/- 5 min
Did you know that only 7% of the effectiveness of a message is determined by the words you speak? 38% is determined by your tone, intonation and volume and 55%...
July 30, 2024
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You are interested in TAYA Mastery and have seen that there are additional costs beyond the investment in this program, including a subscription to IMPACT+. You ask yourself...
July 25, 2024
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You are excited about They Ask, You Answer and would like to invest in a next step. You have seen that we offer both a TAYA workshop and a TAYA Mastery track and ask...
July 23, 2024
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Reading time: +/- 9 min
You only have to open any website or social media app and it's obvious: video is booming. YouTube has even become the second largest...
July 16, 2024
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Are you excited about They Ask, You Answer and would like to start TAYA Mastery, but is the investment too high for you? Then I have good news for...
July 11, 2024
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Reading time: +/- 7 min
As a business, you have to do sales and marketing to stay afloat. Most companies agree on that. A lot trickier is the question in...
July 4, 2024
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Reading time: +/- 9 min
Many companies struggle with how to use video to generate more sales. They often have a company video or "about us" video on their website, but...
July 2, 2024
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As a business owner or marketing manager, you're incredibly busy and don't have time to delve extensively into every new marketing and sales method you see by...
June 18, 2024
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Reading time: +/- 9 min
You attended our Lunch & Learn or read Marcus Sheridan's book and are excited about They Ask, You Answer (TAYA). You can totally see how this...
May 30, 2024
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Reading time: +/- 8 min
The trendy, English-language terms fly around your ears in marketing land: inbound marketing, content marketing, demand generation ... and then They Ask, You Answer comes along. Not so...
May 28, 2024
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If you landed on this page, you probably typed "Schmidt Communications" into Google. Or you've seen in an email or on social media that our name is...
May 23, 2024
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Reading time: +/- 12 min
When you first hear about They Ask, You Answer (TAYA), you may wonder if this approach is right for your business. The successful examples...
May 16, 2024
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Reading time: +/- 11 min
You're excited about They Ask, You Answer and have decided you're serious about this. One of the first things you then have to do...
May 7, 2024
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You are considering signing up for TAYA Mastery and have read or heard that for best results with They Ask, You Answer we recommend HubSpot...
April 17, 2024
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You've read They Ask, You Answer by Marcus Sheridan and/or attended one of our Lunch & Learns and got all excited about They Ask, You Answer. You...
April 10, 2024
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Reading time: +/- 5 min
At Buzzlytics, we offer both StoryBrand and They Ask, You Answer processes. These are both proven frameworks that have already helped hundreds of companies around the world. But why fill...
April 5, 2024
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Reading time: +/- 12 min
Beforehand, we make a few assumptions about you as the reader of this article: You are broadly familiar with the philosophy of They Ask, You Answer. Perhaps you have...
April 3, 2024
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Whether you have recently learned more about They Ask, You Answer, or are ready to start your They Ask, You Answer journey, you may be wondering...
April 1, 2024
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Starting They Ask, You Answer Mastery means embarking on a cultural, tactical and strategic learning experience that will transform your business. After you work with your account manager to understand the...
March 27, 2024
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Reading time: +/- 7 min
If you're about to embrace They Ask, You Answer, you've probably been ready for a change for a while. Perhaps you've become frustrated with marketing that...
March 15, 2024
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Reading time: +/- 8 min
They Ask, You Answer is a widely applicable business philosophy used by hundreds of companies in dozens of industries around the world. This is the case because the principles...
March 13, 2024
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The TAYA Mastery program is a collaboration between your team and ours. Buzzlytics' coaches and trainers have primarily an advisory role, teaching you how to...
March 11, 2024
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Why a content manager is essential Buzzlytics' comprehensive They Ask, You Answer Mastery program is designed for any company that wants to fully commit to making the program a...
March 8, 2024
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Many companies, after learning about They Ask, You Answer, want to get started right away. It is true that thousands of companies around the world have used this method to improve their...
March 6, 2024
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Reading time: +/- 7 min
In modern business, there is so much focus on short-term successes (will we meet our goals for this month? For this quarter?) that it can be quite exciting to meet the...
March 4, 2024
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Reading time: +/- 9 min
Are you not getting enough quality leads through your website? Are you frustrated because you are investing a lot of time and money in marketing without clear results? And don't know what you...